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The last advertising campaign of the Swiss transporter has not gone unnoticed. On large-format advertising hoards in the German-speaking part of Switzerland, the Swiss flag appears accompanied by the slogan “Kreuz ist Trumpf”. This means literally “The cross is an advantage”, or “clubs are trumps” for aficionados of jass, the traditional card game. It is a double meaning that not everyone has been able to grasp.
The Muslims of Switzerland have reacted sharply to this image. On some forums, the internet users are indignant about the fact that Swiss is thus making reference to the “cross” and not the “Swiss cross”, reports “Der Sonntag”.
The vehemence of the internet users is not a surprise to the Turkish journalist Cemil Baysal. Not long after the emotion caused in the Muslim world by the film “Innocence of Muslims”, “many Muslims feel this slogan is a provocation and an attack against Islam”.
Switzerland, for its part, has given an assurance that its campaign contains no religious or political message.
From September 2011: Muslims want cross removed from Swiss flag >HERE<
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The worm will eventually turn.
Here’s an idea – they can go back to their own countries and do what they want. The audacity of these people, coming into other countries and demanding everyone bow to their wishes! GO BACK TO THE MIDDLE EAST… but then again, you actually conquered that and stole it from other people. Funny how “The Religion of Peace” operates, huh?
Totally agree. Sorry but if I am a Western tourist in an Arabic country I also adhere to local customes. Western women cover their heads etc. If you are in the West, could you please have the decency to respect our own customs. The cross happens to be in the Swiss flag and it’s not even a religious/Christian cross. Go home if you don’t like it.
To Hell with what Muslims think.